Project Overview
In this engaging end-of-semester project for my University of Florida class, I undertook a comprehensive branding endeavor for the fictitious company Portiko Technologies. Guided by the project’s requirements, I crafted an impactful brand logo. I also curated a style guide encompassing versatile logo variations, business card and letterhead designs, and a captivating homepage mockup for the company’s website. Through this approach, I effectively demonstrated my proficiency in crafting cohesive visual identities that span across diverse mediums, showcasing my ability to seamlessly integrate design elements into a unified and professional brand presence.